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The Coromandel and Sustainable Tourism

The Coromandel region has long led the way in the sustainable development of tourism in New Zealand, since developing one of New Zealand's first regional sustainable tourism strategies in the early 1990's.  The concept of Sustainable tourism refers to a level of tourism activity that can be maintained over the long term because it results in a net benefit for the social, economic, natural and cultural environments of the area in which it takes place.

In its formative years the Coromandel was plundered for its natural resources, gold, trees and seafood.  A lot of the history relating to these days still exists in the many museums of the region. 

Nowadays, the people of the Coromandel recognise the importance of keeping the region in its natural state for visitors and locals alike to enjoy, and tourism is by far the regions number one industry.  The protected Coromandel Forest park covers most of the region, and there are Marine Reserves to protect the sealife.


Like many travelers these days you might be concerned with where the money is going when you visit a new place.  By using socially and environmentally responsible tourism operators, you can ensure that your trip contributes to conservation efforts and to the well being of communities. Your travel choices make a difference.

Here are some tips on how to be eco-wise and leave gentle footprints when travelling in New Zealand.


Click here for PDF New Zealand Eco-Wise Travel Guide.

When you choose one of our Coromandel Sustainable Tourism Group members to host you, you can be assured that you are patronizing a business that is aware of both its environment and its community.

Members have completed various steps of the Coromandel's Sustainable tourism programme to improve, monitor and manage their business following sustainable business practices.  Look out for the following mark of a responsible tourism operator:

 

 

Coromandel Sustainable Tourism Group Members - Transport

Coastal Campers

Karen and Craig understand that visitors to our region and country want to do their bit to protect the natural resources we have and so they provide users of their Campers with reusable shopping bags and compostable plastic bags for rubbish, as well as an information sheet advising them of the responsible way to dispose of waste while travelling around New Zealand.

One of the items on the Sustainable Tourism Action plan for Coastal Campers is to research options to reduce carbon emissions from their vehicles including the possibility of installing diesel particulate filters.  Karen and Craig will also continue to actively contribute to the Kauri 2000 planting program and Forest and Bird Society.

 

Coromandel Sustainable Tourism Group Members - Activities

 

Bularangi Harley Tours

Having been recently Qualmark accredited, this business is now working towards achieving a Qualmark Enviro accreditation.
Responsible recycling of old batteries, tyres and oil is a priority for this business along with educating their clients on how they can assist with reducing the carbon footprint as they enjoy the Harley experience. A longer term goal for Ali and Baz, is to achieve certified Carbon-Zero status by reducing emissions as much as possible through a number of initiatives prior to offsetting any remaining emissions with a tree-planting programme.

Coromandel Discovery

The first visitor activity in the region to gain a Qualmark Enviro Silver accreditation, this business is now looking ahead to upgrading its fleet and researching the use of alternative fuels to further reduce any adverse impacts on the environment.
Guests are asked to leave only footprints when participating in one of the many walks on the Coromandel Discovery itinerary and they have the opportunity to offset some of their carbon footprint through the purchase of a tree to be planted through Kauri 2000, one of the conservation activities supported by Jocelyn and Nigel of Coromandel Discovery.

Cathedral Cove Macadamias

This orchard is on its second year of three in the process of becoming a certified organic orchard. Brian and Sue of Cathedral Cove Macadamias are also members of the slow food movement which brings together pleasure and responsibility by bringing back local food traditions and keeping in mind how our food choices affect the rest of the world.
From planting to packaging, this business has sustainability at its core and is currently researching the possibility of harnessing solar or wind powered energy for use in their operations.

Rapaura

High on the priority list for Sacha and Sally of Rapaura Watergardens is to get formal recognition through Qualmark’s Enviro criteria, of the sustainable tourism efforts they make at Rapaura. Formal monitoring of waste and energy usage is in place and they are also researching the opportunity to harness the hydro power they have access to on their property.
Rapaura and the Department of Conservation and Thames Coast Kiwi Care Group also have a strong relationship in ensuring protection of native species.

Waiau Waterworks

Recycling is at the very core of this business with 70% of the materials used in the construction of the business attractions having been recycled, 100% of the wood used coming from a local sustainable forest and 100% of the water used to power the attractions is gravity fed from the creek.
Sustainable practices are also alive and well in the café with 100% of all salad items eaten in the café being grown in their own vegetable garden and eggs from their own free range chooks.
You can feel good about supporting this ‘unique and quirky kiwi experience’ who have recently had their responsible tourism efforts formally accredited through Qualmark and received an Enviro Silver.

Coromandel Sustainable Tourism Group Members - Accommodation

 

Cotswold Cottage

The littlest things can make a difference as demonstrated by Jacqui and Graeme who are continuing on their quest to receive a Qualmark Enviro accreditation at their next assessment. They reduce waste by buying in bulk where possible (minimise packaging) making their own bread (no packaging) and jam (recycled jars) and ‘thinking outside the square’ in a bid to continue reducing what is sent to landfill such as recycling polystyrene packaging by putting it in the bottom of large plant pots (good drainage for the pots, less potting mix needs to be used and the pots are lighter and therefore easier to move around!).
Recently they’ve upgraded their guest amenities to top of the range eco-friendly products and are currently working on the best way to continue supporting local community and conservation initiatives.

Kuaotunu Bay Lodge

Right from the start this lodge was built on the premise of sustainable business. Rain water is harvested and waste water is recycled through a sophisticated system that irrigates the surrounding gardens. Underfloor heating and hot water is provided via a boiler system that is fuelled by wood which is sustainably sourced from the property.
Eco-friendly cleaners and guest amenities are in use and waste is responsibly recycled including food scraps going to the neighbours chooks and pigs. Next on Lorraine and Bill’s list is to continue their native planting project and look at solar heating as another option for hot water heating during peak season.

Hot Water Beach Holiday Park

Only one year old, but this Holiday Park is already showing great promise in providing a sustainable environment for generations to relax in over the future centuries.
A lot of hard work has already gone into replacing 1000’s of pines with native trees over the past years to regenerate native bush and attract native birdlife. Visitors will clearly see the commitment to correct waste disposal and recycling at the park and are encouraged to participate in responsible tourism.
The local community is important to Sheree and Grant with Sheree being an active member of the local community board and Grant coaching rugby. They have plans for expanding their support of the local community as their business grows.

Manawa Ridge

Built on the principle of sustainability with mudbrick and strawbale construction and a multitude of recycled products including a staircase and all the window frames, this is a property built by Willem and Carla with plenty of passion about doing the right thing.
Meals served are largely sourced direct from the land around Manawa Ridge and hopefully it won’t be long before the energy is sourced from the wind and some bio-diesel (a work in progress!)

Marina Park Apartments

Managing a property with numerous individually owned apartments doesn’t make it easy to monitor and implement sustainable practices across the board, but Maureen and Paul have made some positive changes at Marina Park Apartments already.
Guest amenities are eco-friendly and cleaning and office products are continually reviewed to see how they can contribute more positively to the sustainable running of the complex.  There is a strong focus on ensuring resources are not wasted and the entire team at Marina Park Apartments are actively involved in responsible tourism initiatives which include participating in a battery recycling program and revamping the apartment servicing agreement in relation to linen and towels without reducing the quality of service they provide.

Poet's Corner Lodge

A Qualmark Enviro Silver accredited business for the past two years, Marg and John, had sustainability in mind when they build their guest lodge. Rainwater is harvested and filtered for use at the lodge and hot water solar heating is also in place.
Waste is minimised through bulk buying, recycling, composting and a worm farm. Water and energy is wisely managed by installing energy efficient lighting, efficient appliances and sustainable building (double glazed windows and wool insulation).
Conservation efforts undertaken by Marg and John include pest control of the Conservation land which surrounds their property, donating time and money in ensuring bait stations are monitored and maintained. They have also planted 100’s of native trees on their own section and will continue to extend this and invite guests to participate if they wish to offset their carbon footprint in some way.

Te Mata Lodge

Kathryn and Warwick understand how community is integral to sustainability and so they donate their time and efforts to a number of organisations with Kathryn being the Chairperson of the local school's Board of Trustrees and Warwick being a volunteer fire fighter, just to name a couple.

At Te  Mata Lodge they are conscious about providing their guests with a comfortable and informative stay.  They offer picnic baskets filled with local and homegrown produce and freshly baked bread and muffins (no packaging!) and invite visitors to take a walk around their grounds to learn about the native vegetation and birdlife with trail guides they provide.

Their action plan for 2010 includes completing a waste audit to see if they can be doing more in this respect and sourcing a printer who will produce further print marketing material for them using paper from a sustainable source and vegetable based inks.

The Heights B&B

The first accommodation providers in the region to receive Qualmark's prestigious Enviro Silver accreditation and one which Vicki and Phil have now held for two years running, meeting Qualmark's stringent requirements for a broad base of environmental initiatives across a wide range of areas.  Their day to day operations range from changing their guest amenities to eco-friendly products, employing organic gardening techniques and participating in a native tree reforestation program, through to upgrading their spa pool to one which requires less energy and chemicals. A lot is also done behind the scenes, including measuring and monitoring energy, water, waste and fuel consumption.
Next on the agenda is an opportunity to build on their current contribution to both community and conservation efforts in their local area, with Phil spearheading an environmental initiative at the school where he teaches.

Waihi Beach Lodge

Greg and Ali are keen on fishing and their location allows them to do this as and when they please, they respect this right and are supportive of fisheries initiatives around size and catch limits as these are part of ensuring they can continue to share this activity with their guests at Waihi Beach Lodge.

Waihi Beach Lodge is a recipient of a Qualmark Enviro Bronze which has been gained through a dedicated commitment to reducing waste, energy and water useage at the lodge. From double glazed windows and eco-friendly cleaning products through to on site composting and a goal to soon catch and use rainwater for their gardens, Greg and Ali's aim for 2010 is to continue on their Sustainable Tourism path and secure a Qualmark Enviro Silver.

Click here for information on Qualmark's Enviro Accreditation programme

 

For visitors to the region - Here are some questions you may want to ask Tourism Operators before making a booking:


  • What is your environmental policy?

  • What percentage of your employees are local citizens?

  • What sorts of policies have you implemented to reduce water consumption, conserve energy or recycle wastes?

  • Do you support any projects to benefit the local community?

  • Do you support conservation? How?

  • Have you won any eco-awards or achieved any formal accreditation as a result of your sustainable tourism efforts?

  • How do you educate visitors about local natural areas, wildlife, energy conservation, and local culture?

  • How do you monitor your sustainability practices?

For tourism operators - Want to join the Coromandel Sustainable Tourism network? Click here for more info

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